Micro-Influencer Marketing for Small Business Owners

Stop competing with big brands for celebrity influencers. Work with authentic local voices (50-5,000 followers) who actually influence YOUR customers.

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Why Micro-Influencers Over Celebrity Influencers

For local businesses, bigger isn't better. Here's why micro-influencers deliver better ROI than celebrity partnerships.

Celebrity Influencers
(100K+ followers)

  • ✗ $5,000+ per campaign
  • ✗ 1-2% engagement rate
  • ✗ Global audience (not local)
  • ✗ Obviously sponsored content
  • ✗ One-time posts, no relationship
  • ✗ Out of reach for small budgets

Micro-Influencers
(50-5K followers)

  • ✓ $50-300 per campaign
  • ✓ 8-10% engagement rate
  • ✓ Local community members
  • ✓ Authentic recommendations
  • ✓ Long-term partnerships
  • ✓ Perfect for small businesses

Pricing That Makes Sense for Small Budgets

Transparent pricing designed for local businesses. No hidden fees, no celebrity prices.

Single Campaign

$50-150
/campaign
  • ✓ 1 Instagram post or Reel
  • ✓ Story coverage
  • ✓ Nano creators (50-1K followers)
  • ✓ Perfect for testing
  • ✓ Secure escrow payment

Standard Campaign

$150-300
/campaign
  • ✓ Multiple posts + Stories
  • ✓ Micro creators (1K-5K followers)
  • ✓ Higher engagement rates
  • ✓ Most popular option
  • ✓ Performance reporting

Multi-Platform

$300-500
/campaign
  • ✓ Instagram + TikTok coverage
  • ✓ Event coverage available
  • ✓ Multiple touchpoints
  • ✓ Maximum reach
  • ✓ Dedicated support

Platform fee: 15% on successful campaigns (waived for first 3 months for founding members)

How It Works: Three Simple Steps

From posting your campaign to tracking results, we handle the complexity so you can focus on running your business.

1

Post Your Campaign

Describe what you need—product review, restaurant coverage, event promotion. Set your budget and timeline. Our platform matches you with relevant creators.

2

Review & Select

Browse pitches from verified local creators. See their engagement rates, past partnerships, and authentic audience demographics. Choose the perfect match.

3

Approve & Track

Creator produces content, you approve it, payment releases from escrow. Get performance reports showing reach, engagement, and trackable results.

Free Download: Complete Guide to Micro-Influencer Marketing

Learn everything you need to know about working with micro-influencers, from finding the right creators to measuring ROI.

  • Why your $500 budget goes further with micro-influencers
  • How to spot authentic vs. fake engagement
  • Setting up your first campaign
  • Measuring success without expensive tools
  • Building long-term partnerships
Download Free Guide →

"The Small Business Owner's Guide to Micro-Influencer Marketing"

What's inside:
• Chapter 1: Why Your $500 Marketing Budget Goes Further
• Chapter 2: What Makes a Good Local Micro-Influencer
• Chapter 3: Setting Up Your First Campaign
• Chapter 4: Measuring Success on a Small Budget
• Chapter 5: Finding & Hiring Local Creators

25 pages | PDF format | Free download

Ready to Find Your Local Creators?

Join the waitlist and be first to access verified micro-influencers in your area.

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